Acer targets graphics market with 4K monitor

Acer has released the Acer ProDesigner BM320, a large 32-inch monitor in 4K UHD with professional-grade colour, in Canada.

The vendor is positioning this new product for the graphic arts professional. Ronald Lau, a director at Acer, said the monitor is primed to meet the high demands of graphic designers, film and video producers, animators and others who require optimum colour precision and image quality.

The unit features:

  • A 32-inch ultra-high-definition (UHD) 4K display designed for professional-level graphics performance;
  • Provides 100 per cent Adobe RGB/sRGB coverage and 10 bit colour depth;
  • Pre-tuned and tested to ensure a Delta E<1 colour accuracy;
  • Optimal colour precision for video editors and animators with 100 per cent Rec. 709 and 90 percent DCI-P3 colour gamut; and
  • ErgoStand with tilt, swivel, pivot and height adjustment.

It also comes with Acer’s ColourPlus technology suite, which helps with producing and presenting a wide and accurate range of hues required for colour matching across applications and print output. Providing the ability to adjust hue and saturation, 6-axis colour adjustment lets professionals obtain the exact shade they prefer. In addition, every hue is authentically represented, critical for video editors during post-production work and animators dealing with colour-critical projects.

With support for 10-bit colour, the Acer ProDesigner BM320 provides more colour depth than conventional 8-bit monitors. It’s also factory pre-tuned and tested to ensure a Delta E<1 colour accuracy with hues so precise, it’s the smallest difference the eye can see.

The monitor has ZeroFrame design for maximum viewing area and virtually eliminates the screen’s bezel. It also has the ability to go in multiple display setups. An IPS panel enables wide viewing angles up to 178 degrees both horizontally and vertically.

From an ergonomics perspective, the ErgoStand lets users easily swivel (+/- 45 degrees), tilt (-5 to 25 degrees), pivot (+/- 90 degrees) and alter the height (up to 5.9 inches) to find the optimum viewing position and it also comes with a VESA mount for hanging it on the wall.

Priced at $1,699, the Acer ProDesigner is only available through channel partners in Canada with a three-year warranty that includes next business day advance exchange with free shipping.

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Jim Love, Chief Content Officer, IT World Canada

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