LG Electronics is bringing its new LG G3 smartphone to Canada, beginning August 1, with Bell, Rogers, MTS, Sasktel, Videotron and select national retailers, such as The Source and Wirelesswave.
Running the Android 4.4.2 KitKat operating system, the G3 is a 5.5” smartphone with a 2560 by 1440 display running a Qualcomm Snapdragon 2.5 GHz quad core processor. Available in metallic black, silk white, shine gold, moon violet and burgundy red, the G3 features a 13 megapixel rear-facing camera with optical image stabilization with laser auto focus and dual flash, as well as a 2.1 megapixel front-facing “selfie” camera.
“Life is complicated. Your smartphone shouldn’t be,” said Ross Snow, vice-president, LG Mobile Communications, in a statement. “The LG G3 packs the innovation consumers want, with the simplicity they crave. Developed under LG’s Learning from You philosophy, the G3 demonstrates that in today’s evolving smartphone market, real innovation is delivering technology that is both advanced and simple to use.”
According to LG, with the laser auto focus the G3’s camera is up to 70 per cent quicker at focusing than other smartphone cameras. It also touts the front-facing soft light to help with creating the “perfect selfie” for users. It claims the Quad HD IPS display produces images some 400 per cent sharper and clearer than other HD smartphone displays, and its new Smart Keyboard uses adaptive technology to adjust keyboard size and layout based on individual preferences.
New features in the G3 that LG is touting include a kill switch to disable the phone remotely and wipe all personal data in the event of loss or theft, a “knock code” that allows users to unlock the phone with a combination of three to eight customized taps, and Content Lock to keep personal files safe and hidden when sharing your phone with friends and family.
